Posted by Colin Heggie on Jul 14, 2020
Bev Rundell introduced 22-year old David, owner of Vernon’s Fig Bistro https://thefigbistro.ca/  David dropped out of high school early, wanting real world experience.  He worked three years at Nature’s Fare, then purchased his restaurant across the street.  With the March 2020 onset of Covid-19, a sudden drop in sales, & operational rules changing daily, he quickly realized the key to his survival would be take-out meals.  He had to let half his staff go, then invested in Facebook marketing.  Facebook reached a different clientele, producing a 50% increase in sales volume – all take-out, or pick-up & heat at home.  Soon, he launched a “Free Meals for Seniors” campaign, & with the help of volunteer drivers, has provided over 1,000 meals for struggling seniors.  He feels his business has benefitted from this gesture, & his success in pivoting to a new model of operation.  Asked what advice he might offer start-up restauranteurs, he said “get a good bookkeeper early on!”  David has an interest in politics, which may play a role in his future.